Color: The Hottest Smartphone Photo Sharing App [Android/iPhone]
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Are you ready to try something a little new? How about a social network designed with smartphones in mind, rather than one based on desktop computer principles? Well, that’s what Color have put together. It’s a nifty little app for Android or iPhone which lets you take photos and share them with your friends.
This concept of the new generation application with no sign-in, no manual adding of friends and a simple use-and-go attitude is revolutionary because it is simply so easy to get involved. When sufficient people start using this application it will no doubt interest many more new users for the service.
Getting Started With Color
When you first launch Color it can be a little confusing. There’s not a lot of detail anywhere, just a few buttons that aren’t quite as intuitive as you might think. There’s nothing in the menu other than “refresh”. Many people are left wondering, what are you supposed to do, exactly?
The short summary is this: on the left is a button for a shared or location-based history of photographs; in the middle is a button to take photographs; on the right is a button for a timeline of photographs.
If you’re within a small radius of someone else using the smartphone photo sharing application, you can choose to share your photos with them. This can be useful at both private parties or at public events.
Using Color With Friends
Color revolves around the idea of friends in the system, saying “Don’t Use Color Alone”. See the following Color Demo video for its use in action with many friends.
One of the neat things about Color is that there’s no need to log in. Color knows who you are by your phone. You can tell it your phone number for account safety or it uses other identifying data from your phone to identify you. If you have told it your number, it may make the transition easier when you upgrade or lose your phone in the future.
The process of finding your friends is also automated. The theory behind using Color is this: you’re ambiently connected to your friends via the application. You can see their photos and where they were taken. You can also view them by place, seeing all the photos you and your friends took in any given location. So, say for instance you all like a particular restaurant, you’d be able to upload photos of you and your friends there. At the same time, you could see photos your friends upload from the same spot. If you take photos of the food, you can comment on how good it was.
So, you can see that once you and your friends are all playing with Color it will be a tremendously useful application. It will make much more sense too, when there are photos in place to help you understand the different menus.
Problems With Color
On occasion, you might see a handy guide saying “Take a photo of yourself” or “Make a Group”, but if for some reason you quit Color before following the instruction, it can be a little confusing to work out how to do this later.
This is a particular pain if you’re low on phone memory, or if you forgot to turn on your 3G internet access or GPS before you turned the application on. If you have forgotten, it might ask you to go change your settings (mine spots my lack of GPS and conveniently takes me to a menu where my GPS settings aren’t). Either way, you’ve logged out of the application and probably won’t be able to get to the handy guide you saw before.
I think Color is a good lesson for developers in why the occasional bit of documentation doesn’t go astray. I mean, who wants to put off their early adopters? If you explain how it will work when there’s more friends to play with, they’ll stick it out and tell their friends until they reach critical mass. If it’s just confusing and lacking in information, people will just delete the application.
Why Is Color Groundbreaking?
You can easily see that Color is like a new generation Facebook and Foursquare, but simplified so all you do is take the photo and make comments. The application does the rest. What comes next is the business model side of things: Color aims to use your photo information to link you with Groupon-like deals for places you visit regularly, places your friends visit or places you are right now. It’s such a simple, yet elegant, overlap of ideas. Brilliant for their business and also quite useful for the users, too.
What Else Could You Use?
Well, there’s plenty of other smartphone applications for sharing photos with friends: Facebook, Instagram, Flickr, etc. There’s also a Groupon application for group deals, Foursquare and many others for location check-ins. But Color rolls them all into one and removes the need to check-in. All you do is take photos. With that sort of simplicity, you can see why they expect to be leaders in the future.
Have you tried Color for Android or iPhone? Did you find it easy to set up? Would you recommend it to your friends? What was your first impression? Let us know in the comments!
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More articles about: google android, iphone, iPhone Apps, photo sharing, photography, smartphones
Thu, 07 Apr 2011 21:31:07 GMT
Tags: google android, iphone, iPhone Apps, Mobile Tips, photo sharing, photography, smartphones,
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